The word 'taylor' written in large white lowercase letters on a black background.

IG Feed & Story Posts

Taylor Strategy rebranded to ‘Shapers of Possibilities’ with a new set of branded colors, fonts, and guidelines for the new 2023 year.

Created Instagram feed and story posts with the new company manifesto and logo to introduce the rebrand on Taylor's social accounts.

Tools Used: Canva Pro

Company
Holiday Card

Edited and produced Taylor’s first company TikTok video for the virtual annual holiday card.

Created the transparent overlays for each name and position title, the opening and ending titles, and sourced the music.

The static image introduced the holiday card, which provided a link to the TikTok, and was sent to everyone who received the card.

Tools Used: Canva

Holiday card with purple background, white snowflakes, and white text. The message promotes Taylor's TikTok, charity donation for Harlem Junior Tennis, and holiday wishes.

Newsletter Banners

Concepted and created several banners for the Taylor Marketing team and the Possibilities Newsletter with alternative options to choose from.

Tools Used: Canva

The header of the Taylor Possibilities Newsletter, September 2022 Edition, featuring a purple background, the Taylor logo in red text, and a white stylized bird logo on a red circle.
Newsletter header with purple background, red 'taylor' logo, white text reading 'POSSIBILITIES NEWSLETTER', and a red circle with white text 'Sept 2022 Edition'
Newsletter header titled "Possibilities Newsletter" for September 2022 edition, with a purple background and red accent bar at the top and bottom, and the word "Taylor" in red.
Colorful header with the text "Taylor Possibilities Newsletter" and "September 2022 Edition" in blue, with a stylized white and purple giraffe logo on a red background.
Title of a newsletter: "Taylor Possibilities Newsletter" with the subtitle "September 2022 Edition." The background is purple, and there is a stylized red and white bird logo on the right.
Taylor Possibilities Newsletter cover page with a purple background, a large red circle in the center, and white and cyan text.